More than 20 leading brands marked their achievement of CCA Global Accreditation for Customer Experience© today at a celebratory event in Glasgow.
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Latest news, insight & opinion from CCA
CCA's events programme offers the latest case studies, research and expert insight to support customer service excellence.
We had our Supplier Council meeting yesterday in London. A great session - lots of really interesting discussion around improving relationships between suppliers and operators to positively impact on service and bottom line results. All of the memb...
'Don't win the argument and lose the customer' is a phrase I noticed displayed in the offices of a large mobile phone operator during a visit to London earlier this week. It really does make you think how important it is to constantly remind ourselv...
Our Customer Experience Summit last week hammered home the point that we need to grasp the nettle about measuring what matters, as business models change and cuts in public services begin to bite. This is made all the more challenging when compa...
We introduced a new membership service in January called “CCA Wake Up Calls”, giving us the opportunity to engage with our members in a series of short, sharp and informative online sessions. For January we focussed on motivation and l...
The availability of mobile communications and social media has certainly helped focus the events in Egypt as large numbers of people seek a voice and the organisation of such mass scale demonstrations would perhaps not have been as effective without ...
I have been out and about this week visiting members in the North of England, across a range of sectors including local government. With snow and ice out of the way (for a while anyway) what a difference it makes to travel - a very punctual (BMI) f...
A quote from Convention in November really made me think: "there are no nice calls left". As more and more is being managed via self-service, what is often left is the difficult and complex customer interactions. This theme was played o...
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