The independent standard-setting organisation for customer excellence

CCA Global defines what good looks like in customer operations — setting standards, independently assessing performance and bringing together research, evidence and industry experience to shape thinking on what comes next.

For over 30 years, CCA Global has worked with leading organisations to strengthen their capability, improve performance and deliver better customer outcomes.

30+ Years

Advancing customer excellence

Independent

Standards governed with integrity

Cross-sector

Trusted by leading organisations

Industry-informed

Grounded in evidence and experience

CCA Global advances customer excellence through four connected areas:

Standards

Setting the standards for customer excellence

Insights

Turning insight into better decisions

Network

Progress through shared experience

Recognition

Recognising those who raise the standard

What we're seeing now

11/11/2026

CCA Women in Leadership Annual Summit & Awards 2026

Put some oomph into your leadership at the CCA Women in Leadership Annual Summit & Awards 2026 on 11 November at The Midland Hotel, Manchester. Practical learning with Sally Earnshaw, candid industry discussion and the celebration of exceptional women and allies make this a day to strengthen your impact and connect with peers. Leaders, emerging talent and colleagues are welcome - you don't need to be shortlisted to attend. Member and non-member bookings are available.

21/10/2026

Six Conversations Every UK Bank Is Having, and Why They All Lead Back to the Same Place

Vulnerability, fraud, inclusion, bereavement, youth banking: six UK banking challenges share one root cause. See what it is and how banks are closing the gap.


21/10/2026

Closing the Customer Knowledge Gap: What Banking Leaders Told Us About Financial Inclusion

Key takeaways from Firstsource's Financial Inclusion panel as UK banking leaders discuss debt stigma, the 2028 curriculum change, AI in bereavement support and more


21/10/2026

How motor finance leaders can navigate the £8bn redress challenge

Motor finance leaders must act now. A practical guide to navigating the £8bn FCA redress challenge with speed, compliance, and operational precision.


21/10/2026

Smart meters, stronger oversight: What the water sector shake-up means for customer operations

What the water sector's regulatory shake-up means for customer operations, smart meter rollout, and the future of utility service delivery in the UK


What are you looking to achieve?

How do you measure up?

Explore Standards

Understand what's changing

Explore Insights

Connect with peers

Explore the CCA Global Network

Develop leadership capability

Discover CCA Global Inspire

Recognise excellence

Explore Recognition

Stay informed

Get the latest CCA Global research, perspectives and industry insight.

Upcoming events from CCA Global

CCA Coffee Club - Video Customer Contact: Moving Beyond Voice

30 October 2026

Discover how organisations are using video within customer contact and where it could add real value to the customer experience. Join an informal peer discussion to share experiences and consider the practicalities of moving beyond voice, including customer appetite, technology, colleague skills, accessibility, privacy and security.

Inspire Session 1: Discover your Leadsership Strengths and Lead at Your Best

03 November 2026

Discover how CliftonStrengths can help leaders better understand their natural talents, build greater self-awareness and use the strengths of others to create more engaged, collaborative and high-performing teams.

CCA Coffee Club: Talent Management & Succession Planning

06 November 2026

Join us for this month's CCA Coffee Club as we discuss how organisations are approaching talent management and succession planning, and what it takes to build a strong pipeline for critical roles.

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