While AI may be reshaping how we deliver service, the why behind great experiences hasn't changed. Large, well-known brands have a real opportunity - and arguably a responsibility - to lead by example. To set the bar high and show that doing right by cust
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In today's competitive retail landscape, the sale is just the beginning. With 85% of shoppers ready to abandon a brand after a single poor experience, how you engage customers post-purchase is critical to loyalty, repeat business, and profitability.
Next week marks the start of December and the traditional season of giving, sending charities into overdrive competing for consumers’ attention and cash. But as well as, or increasingly, instead of rattling cans on the street, charities are goi...
We’re unaccustomed to economists waxing lyrical, so when a City economist recently declared that the only way to describe the latest data was ‘wow’, his exuberance punctured the gloom which has pervaded economic debate for so long....
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